I help Accounting Firms reach their IDEAL CLIENTS through Website, Email Marketing & Social Media Marketing
20+ Years Experience
3+ Years in Freelancing
I am Joshi Rabiyath, Experienced Digital Marketing Freelancer with a background in Financial Accounting, Project Management and Business Consulting.
I leverage extensive knowledge in Accounts, IT and business management to develop strategic, data-driven digital marketing campaigns.
3+ Years in Freelancing
20+ Years Experience
Hi, I am
Joshi Rabiyath..
Digital Marketing Freelancer
Qualifications:
- M.Com, Finance
- CISA Passed
- Oracle ERP Financials
Skills:
- Google Ads
- Facebook Ads
- YouTube Ads
- Instagram Ads
Tools:
- WordPress
- Adobe Photoshop
- Adobe Illustrator
- WhatsApp API
Qualifications:
- M.Com, Finance
- CISA Passed
- Oracle ERP Financials
Skills:
- Google Ads
- Facebook Ads
- YouTube Ads
- Instagram Ads
Tools:
- WordPress
- Adobe Photoshop
- Adobe Illustrator
- WhatsApp API
Digital Marketing Freelancer
Jan 2021 - Till Date
Projects Worked :
Wedstar Wedding has engaged us for the social media promotion of their 3rd anniversary marketing campaign! We designed eye-catching creatives for Facebook and Instagram, along with an engaging video for YouTube promotion.
The campaign, inaugurated by Big Boss Celebrity Dr. Robin Radhakrishnan, was a resounding success, achieving all social media goals.
- Assess your brand's market position by comparing it to competitors to identify strengths and weaknesses
- Conduct Audience research by analysing customer demographics to tailor marketing strategies to their specific needs.
- Develop a strategic plan outlining goals, target audience, key messages, channels, and tactics for your digital marketing efforts.
- Plan, execute, and optimize Meta and Google ad campaigns to maximize reach, engagement, and conversions.
- Design and develop user-friendly websites using WordPress, ensuring responsiveness and SEO optimization.
- Create and share valuable content to attract and engage your target audience, driving them towards your brand.
Digital Marketing Freelancer, Digittify Digital Marketing
Jan 2021 - Till Date
Projects Worked:
Wedstar Wedding has engaged us for the social media promotion of their 3rd anniversary marketing campaign! We designed eye-catching creatives for Facebook and Instagram, along with an engaging video for YouTube promotion.Â
The campaign, inaugurated by Big Boss Celebrity Dr. Robin Radhakrishnan, was a resounding success, achieving all social media goals.
- Assess your brand's market position by comparing it to competitors to identify strengths and weaknesses
- Conduct Audience research by analysing customer demographics to tailor marketing strategies to their specific needs.
- Develop a strategic plan outlining goals, target audience, key messages, channels, and tactics for your digital marketing efforts.
- Plan, execute, and optimize Meta and Google ad campaigns to maximize reach, engagement, and conversions.
- Design and develop user-friendly websites using WordPress, ensuring responsiveness and SEO optimization.
- Optimize and manage your Google Business Profile to enhance local search visibility and engage potential customers.
- Create and share valuable content to attract and engage your target audience, driving them towards your brand.
Business Consultant, Wedstar Wedding Centre, India
Jul 2019 - Mar 2020
I have prepared and monitored project plans to ensure timely GO LIVE deadlines. Additionally, I have formulated comprehensive marketing strategies, managed organizational operations, selected key vendors, and appointed and trained managers to optimize productivity and returns.
- Formulate Digital marketing plan, Conventional marketing plan, Purchase plan, Product Pricing Strategy, Showroom Management plan, Store Management plan etc.
- Direct all organizational operations, policies, and procedures to maximize productivity and returns.
- Interview, appoint, train and assign responsibilities to functional managers.
- Present monthly MIS reports to partners pertaining to sales, purchase, inventory, etc
- Analyze the financial risk and identify the appropriate risk mitigation steps.
Business Consultant, Wedstar Wedding Centre, Kerala, India
Jul 2019 - Mar 2020
I have prepared and monitored project plans to ensure timely GO LIVE deadlines. Additionally, I have formulated comprehensive marketing strategies, managed organizational operations, selected key vendors, and appointed and trained managers to optimize productivity and returns.
- Formulate Digital marketing plan, Conventional marketing plan, Purchase plan, Product Pricing Strategy, Showroom Management plan, Store Management plan etc.
- Direct all organizational operations, policies, and procedures to maximize productivity and returns.
- Interview, appoint, train and assign responsibilities to functional managers.
- Present monthly MIS reports to partners pertaining to sales, purchase, inventory, etc
- Interview, appoint, train and assign responsibilities to functional managers.
Managing Partner, Forever Qatar Trading, Qatar
Sep 2011 - Feb 2019
Coordinated all business functions to ensure smooth operations and maximize productivity.
I have driven sales and marketing efforts, set targets, managed accounts and finances, including cash flow and expenditure tracking.
- Ensuring smooth coordination among all functions of the business. Providing direction to Marketing, Purchase and Accounts Staff.
- Direct all organizational operations, policies, and procedure to maximize productivity and returns
- Uncovered new clients and business opportunities. Preparation of Sales Forecast based on current and upcoming projects in Qatar.
- Setting the sales target for Marketing Staff. Weekly and Monthly review of sales performance with Marketing staff.
- Review the monthly financial statements
- Overseeing the company’s billing and debtor collection cycle. This involved preparation of credit assessment reports and recommendations on credit limits and payment terms.
Managing Partner,
Forever Qatar Trading, Qatar
Sep 2011 - Feb 2019
Coordinated all business functions to ensure smooth operations and maximize productivity.
I have driven sales and marketing efforts, set targets, managed accounts and finances, including cash flow and expenditure tracking.
- Ensuring smooth coordination among all functions of the business. Providing direction to Marketing, Purchase and Accounts Staff.
- Direct all organizational operations, policies, and procedure to maximize productivity and returns
- Uncovered new clients and business opportunities. Preparation of Sales Forecast based on current and upcoming projects in Qatar.
- Setting the sales target for Marketing Staff. Weekly and Monthly review of sales performance with Marketing staff.
- Review the monthly financial statements
- Overseeing the company’s billing and debtor collection cycle. This involved preparation of credit assessment reports and recommendations on credit limits and payment terms.
Senior Consultant, Ernst & Young, Oman
Jan 2008 - Jun 2011
Projects Worked
ERP Project Management of Oracle Financial R12 (GL, FA, AP, AR and CE) and Supply Chain (OM, PO & INV) in Oman Refinery and Petrochemicals Oman (ORPC).
ERP Project Management of Oracle Financials R12 (GL, FA, AP, AR, CE & PO) in Central Bank of Oman (CBO).
- Participate in the requirement gathering sessions and ensure that all the requirements have been documented.
- Chart of Account design sessions with senior finance users.
- Review and provide comments on the AIM deliverables submitted by the implementer.
- Jointly work with the implementer in preparing the CRP scenarios. Provide comments on the CRP session.
- Participate in the interface designs of various IT applications to Oracle General Ledger module.
- Create Test Scenarios for End User Testing
- Jointly work with the implementation consultant to devise an effective data migration strategy.
Senior Consultant-ERP Advisory, Ernst & Young, Oman
Jan 2008 - Jun 2011
Projects Worked:
ERP Project Management of Oracle Financial R12 (GL, FA, AP, AR and CE) and Supply Chain (OM, PO & INV) in Oman Refinery and Petrochemicals Oman (ORPC).
ERP Project Management of Oracle Financials R12 (GL, FA, AP, AR, CE & PO) in Central Bank of Oman (CBO).
- Participate in the requirement gathering sessions and ensure that all the requirements have been documented.
- Chart of Account design sessions with senior finance users.
- Review and provide comments on the AIM deliverables submitted by the implementer.
- Jointly work with the implementer in preparing the CRP scenarios. Provide comments on the CRP session.
- Participate in the interface designs of various IT applications to Oracle General Ledger module.
- Create Test Scenarios for End User Testing
- Jointly work with the implementation consultant to devise an effective data migration strategy.
Oracle Consultant, Global Technology Services, UAE
Aug 2005 - Dec 2007
Projects Worked :
Implemented Oracle Financials 11i modules (GL, FA, AP, AR and CE) in GTCL, Saudi and EDU Group, Kuwait.
Post Implementation support for Oracle Financials and Supply Chain Modules for various projects.
- Study and document the current business process.
- Requirement Gathering and Business Process Mapping to Oracle Applications.
- Conduct CRP with super users. Identify gap and suggest workarounds.
- Configuration of all financials modules. Create User Manual for End User Training.
- Coordinate with the supply chain consultants for end to end testing of Order to Cash and Procure to Pay cycle.
- Training the Super User and End User Training.
- Preparation of AIM deliverables and Coordinate with the client project manager for obtaining the deliverable sign off..
Oracle Finance - Functional Consultant, Global Technology Services, UAE
Aug 2005 - Dec 2007
Projects Worked:
Implemented Oracle Financials 11i modules (GL, FA, AP, AR and CE) in GTCL, Saudi and EDU Group, Kuwait.
Post Implementation support for Oracle Financials and Supply Chain Modules for various projects.
- Study and document the current business process.
- Requirement Gathering and Business Process Mapping to Oracle Applications.
- Conduct CRP with super users. Identify gap and suggest workarounds.
- Configuration of all financials modules. Create User Manual for End User Training.
- Coordinate with the supply chain consultants for end to end testing of Order to Cash and Procure to Pay cycle.
- Training the Super User and End User Training.
- Preparation of AIM deliverables and Coordinate with the client project manager for obtaining the deliverable sign off..
Accountant, Airport Filling Station, Oman
Jul 2000 - Jun 2004
I have managed the accounting and inventory record maintenance using Tally Accounting Software.
- Preparation of monthly Financial Statements in Tally Accounting Software
- Maintenance of Item wise stock records and Inventory Reconciliation with the physical inventory stock
- Budget Preparation based on previous year figures and current year forecast.
- Comparison of Actual Vs Budget and identify the variations and prepare variance budget variance report.
Accountant, Airport Filling Station, Oman
Jul 2000 - Jun 2004
I have managed the accounting and inventory record maintenance using Tally Accounting Software.
- Preparation of monthly Financial Statements in Tally Accounting Software
- Maintenance of Item wise stock records and Inventory Reconciliation with the physical inventory stock
- Budget Preparation based on previous year figures and current year forecast.
- Comparison of Actual Vs Budget and identify the variations and prepare variance budget variance report.